Apple’s long-rumoured foldable iPhone appears closer to launch than ever before. After years of cautious observation while rivals experimented with foldable designs, Apple may finally enter the segment — and it could do so with a record-breaking price tag.
What is the iPhone Fold?
The device, widely referred to as the iPhone Fold, is expected to be Apple’s first foldable smartphone featuring a large inner display that bends inward, similar to Samsung’s Galaxy Z Fold series. However, Apple’s approach reportedly focuses on solving one major issue that has plagued every foldable phone so far: the visible screen crease.
When could it launch?
According to multiple industry reports, including one from Chinese publication UDN, Apple has achieved key breakthroughs in foldable display technology. If development stays on track, the device could be unveiled as early as September 2026, placing it roughly eight years after the first commercial foldable phones entered the market.
Why is it expected to be so expensive?
Analysts suggest the iPhone Fold could cost anywhere between $1,800 and $2,399, potentially making it Apple’s most expensive iPhone ever. Several factors contribute to this pricing:
- Crease-free display technology: Apple is reportedly close to eliminating the fold crease, a feat no manufacturer has fully achieved so far.
- Advanced hinge mechanism: The hinge is said to use high-strength liquid metal components to improve durability and reduce display stress.
- Premium materials: Lightweight internal components, advanced OLED panels, and rising memory costs are pushing prices higher.
- Supply chain pressure: RAM prices have reportedly surged by around 75% in the past year, while chip and storage demand continues to climb.
Who is supplying the technology?
While Samsung Display is reportedly supplying the inner OLED panel, Apple has designed the display structure, materials, and lamination process itself. The company is also said to be collaborating with suppliers like NewRixing and Amphenol for key hinge and bearing components.
Manufacturing preparations appear to be underway as well. Taiwan-based Hon Hai (Foxconn) has reportedly set up a dedicated production line, initially producing limited units for testing before mass production begins.
How does it compare to existing foldables?
Current foldable smartphones from Samsung, Google, and Motorola typically range between $700 and $2,000. If Apple launches at the upper end of predictions, the iPhone Fold would sit above all major competitors in price.
However, Apple may be betting that a crease-free display, combined with its reputation for long-term software support and build quality, will justify the premium for loyal customers.
What does this mean for consumers?
The iPhone Fold could introduce a new ultra-premium pricing tier within Apple’s lineup. While the device may not appeal to mass-market buyers, it could redefine expectations for foldable phones — both in terms of engineering and cost.
The bigger question remains whether consumers are willing to pay a record-breaking price for Apple’s take on foldables. If Apple delivers on durability, polish, and usability, the iPhone Fold could reshape the high-end smartphone market — even if it comes at a steep cost.
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